Todd Shelton
About Todd Shelton
Todd Shelton focuses on three products: cotton jeans, solid button ups, and crewneck t-shirts. The products are made in the company's New Jersey factory to ensure consistency of fit. The collection is designed to be the foundation of an intentionally unchanging wardrobe.
Collection
Jeans
Original 13 has been our cornerstone for over a decade. It's the unchanging classic to build your wardrobe around.
Shirts
Designed to work with jeans, casual and comfortable. Solid colors simplify your closet and personal style.
T-shirts
Our production methods ensure your fit is consistent, order to order, year after year. So each morning, your expectations are met.
Bestsellers
Why Todd Shelton?
Todd Shelton customers want getting dressed to be easy and shopping to be easy. Once they find a product that fits, they want to buy that same product again, a year later, or years later, indefinitely. But constant change at most men's brands, driven by trends, new leadership, and switching factories, has made that impossible. With our founder, Todd, leading the brand, our commitment is the same fit, every order, every year.
Focus on fit
For two decades, our work has focused on improving how men's clothing fits. For example, we pioneered "in-between sizes" (S/M, M/L, L/XL) for shirts and t-shirts to narrow the gap between standard sizes. These options are now chosen by nearly half of our returning shirt customers. Using customer feedback, we've developed a suite of modular fit options, designed to fit most men—from tall to short, and with specific preferences like high-rise jeans.
Commitment to cotton
We use 100% cotton, no-stretch denim because it provides unmatched consistency in measurements during manufacturing. Unlike stretch denim, which can alter key fit measurements during production and wear. All-cotton jeans fit consistently, providing the dependable foundation that we promise for your wardrobe.
Leaning on blue jeans
Todd Shelton uses blue jeans as its foundation, supported by solid-colored button-up shirts and simple crewneck t-shirts. This narrow focus is essential to create an easy-to-manage wardrobe where every piece works together to simplify the daily routine of getting dressed. A blue jean-based wardrobe is appropriate in today's social and business cultures.
A conistent shopping resource
With nearly two decades of experience in menswear, we've refined our collection to prioritize ease and enjoyment in daily wear. Our minimalist philosophy ensures a simple shopping experience as you build and maintain your wardrobe. Our direct e-commerce model lets you establish an ongoing relationship with us, no matter where you live or move.
Responsible manufacturing
Every Todd Shelton garment is crafted here in our East Rutherford, New Jersey workshop. This direct control over design, development, and production allows us to continually refine fit and sizing. It also ensures responsible, ethical manufacturing practices. If you're in the NYC area, we invite you to schedule a visit and see our commitment firsthand.
Building a long-lasting wardrobe
Whether you're just starting with us or have been a long-time customer, our friendly team is dedicated to helping you build and maintain your wardrobe throughout life. We provide personalized sizing advice, fit consultations, and prompt assistance with any questions or issues.