Todd Shelton’s 7 Rules
We see 7 Rules as a counterpoint to an always changing clothing industry. Rules can help you start each day with a clear, predictable plan.
A plan for clothing.
Think differently about how you buy clothing.
As a culture, we consume and discard too much cheap clothing because we don’t shop with a plan. A plan can help put our wardrobes in balance, establish our visual identity, and reduce our environmental footprint.
Designed to work together.
Too often, we struggle to put an outfit together in a closet full of clothes - our wardrobes are out of balance. The colors, fabrics, fits and styles - they’re not in harmony. With this collection, we see chances to transform a wardrobe into a cohesive team of garments that easily works together.
Jeans set the foundation for a modern wardrobe. Start with a dark and sophisticated jean. Allow it to break in with real, authentic fades.
Having a focused plan for shirts keeps a wardrobe organized and easy to match. Reduce colors and fabrics – keep your fit consistent.
Office dress codes are relaxing, pants and trousers can shift from traditional and suit-like – to modern and casual. More exciting to wear.
With elevated fabrics and detailing, sweatshirts are becoming accepted in the workplace. Sweatshirts are more versatile and youthful than sweaters.
Build a consistent wardrobe.
Start with one product
We write articles to better understand clothing and the industry behind it. Things are always changing in clothing and fashion. We’ll share our thoughts here.Read More Articles