As the brand grows, it’s necessary for us to evaluate our prices to ensure our existence and future. Our intent is to simply have the resources to continue to deliver you high-quality product, service and content consistently.  With our previous pricing, we were coming up short. We make a tailored product in the USA (the labor costs alone here can be 300% or more of an entire imported garment), we use world-class fabrics from Europe and Japan, and we provide…

We began working on this redesign at the end of 2009.  We thought it would take a year to complete, it took nearly two.  Admittedly, we were super particular about little details, which extended the project. We started by adhering to the same design principles we use with clothing:  simplicity, the use of well-accepted design standards, and the resistance of trends that would date the sites design. No pretention; just a basic platform to deliver photography and text with as…

As some of you know, we have been running the business in a space that’s about 15 miles northwest of NYC. The brand just moved into a new space in downtown Jersey City, NJ. It’ll be the headquarters for Todd Shelton for the next few years.